DMAR Digest | Week of February 1

Check out the featured content, get the scoop with top news stories from the blog, mark your calendar for upcoming events & classes and catch up with the most buzz-worthy social posts from your Association.

Must read

#EA21: Now Accepting Applications

Applications for DMAR's 2021 Excellence Awards are now open! To be considered, your application must be submitted no later than 5:00 PM on Friday, February 26th

This event honors top producers and game-changers who are raising the bar, putting in the work and re-defining the definition of excellence in real estate. In addition to recognizing top producers, we'll be awarding the Oliver Frascona Lifetime Achievement Award, Broker/Manager of the Year, REALTOR® of the Year, Industry Partner of the Year, Support Person of the Year, Rookie of the Year, Rising Stars and our Community Service Award. The program will also include keynote speaker and #1 ranked real estate coach Tom Ferry! Be sure to register now to reserve your spot. 

AWARD CATEGORIES (click on a category to apply)

  • Individual
  • Team
  • Office
  • Partnership
  • Project
  • Special Recognition (for Oliver Frascona Lifetime Achievement Award, Broker/Manager of the Year, REALTOR® of the Year, Rookie of the Year, Rising Stars, Industry Partner of the Year, Support Person of the Year and Community Service Award) 

Applications + Tickets

Quote of the week

“The secret of joy in work is contained in one word―excellence. To know how to do something well is to enjoy it.”

Pearl S. Buck, American writer

Skim this 

Potential impact of Biden’s $15,000 homebuyer tax credit
The housing industry is keeping a close eye on the Biden administration’s proposal of a $15,000 first-time homebuyer tax credit. If passed, the funds could be accessed immediately by the buyer at the closing table. Biden’s tax credit is more of a possibility now that both Senate races in Georgia went to Democrats. Read More

Apply Now and Join the DMAR Board of Directors!
The DMAR Board of Directors is seeking one (1) new Director to represent our Douglas Elbert District (candidates must have an office or home address within the Douglas Elbert District). The position will begin immediately and run through September 30, 2022. Deadline to apply is 5:00 PM on Wednesday, February 3rd. Apply Here

29 Real Estate Marketing Ideas & Trends That Will Dominate 2021
To say that the best real estate marketing ideas have been all over the place in the past few years is a wild understatement. While cold calling and sphere prospecting will always work, technology keeps making agents second-guess their utility. While a growth mindset helps, you still need to find new secret sauces and to learn how to cook with them. To help you find that sauce and start cooking, we put together this list of what we think the top real estate marketing ideas are for 2021. Read More

Denver expected to be among top 5 hottest US home markets in 2021, according to Zillow
Denver is expected to be the fifth-hottest home market in the U.S. in 2021, according to the results of a recent survey published by Zillow Inc. The Zillow Home Price Expectations Survey takes into account the predictions of more than 100 economists and real estate experts. More than half (56%) said they expected home value growth in Denver to outperform the national average this year. Read More

2021 Economic Summit Recording + Decks
Download the speaker decks (PPT files available from Andrew Abrams, Kelly Brough and Elliot Eisenberg and PDF files available from all four speakers) and view the recorded presentation. Note: the video recording does not include the presentation by Elliot Eisenberg, President & Chief Economist for GraphsandLaughs, LLC. Read More

Home Prices Are Rising at the Fastest Pace Since the Great Recession, Price Barometers Show
While there may be evidence that demand among homebuyers is waning from the heights reached this summer — as evidenced by lower mortgage application volumes — it still remains very strong. Plus, the supply of homes for sales is all but exhausted. The lack of inventory should continue to fuel home-price increases for foreseeable future, especially in popular markets such as Phoenix and Boise, Idaho. Read more

Wealth Gap Grows Within the Housing Market
The pandemic is expanding the divide between those who are thriving financially and those who aren’t, CNN reports. Stock market growth is enriching the wealthy and they’re up-sizing by purchasing pricier homes. However, those facing unemployment in the pandemic and first-time buyers who don’t have equity in a current house, are struggling in the housing market. Homeowners with mortgages gained about $17,000 in equity in just the third quarter of 2020 alone. That is the largest equity gain since 2014, according to data from CoreLogic, a real estate research firm. Read More

FREE Event: Get Your Legal Questions Answered on Feb. 19th
2021 has started with a bang with no sign of let-up from 2020. So kick off your (and your agents') year off right with our February Connect featuring a legal update from CAR General Counsel Scott Peterson and NAR General Counsel Katie Johnson moderated by DMAR CEO Nobu Hata. Scott and Katie will give an update on the commission lawsuit, the forthcoming changes to REcolorado, updates to Fair Housing and Code of Ethics language, COVID-19 vaccine guidance, commission payout, transparency tips and more! Have a question? Get it answered live! This is a DMAR Connect you, your office managers and your agents can't afford to miss so be sure to register now - space is limited. Free RSVP Here

We're still here for you

If you are looking to reach a specific department or staff person, please refer to the staff directory here or contact our main line at 303-756-0553 or email

2020: Year-End Review
We've put together a special report featuring commentary by former Chair of DMAR's Market Trends Committee, Steve Danyliw, as well as a 2021 Outlook in Denver Area written by Lawrence Yun, Chief Economist and Senior Vice President of Research at the National Association of REALTORS®, and Nadia Evangelou, Senior Economist and Director of Forecasting at the National Association of REALTORS®Read More

New Resource | The A to Z of Real Estate - Now with customizable PDF!

Have you seen our new real estate glossary? This is the perfect way to help your clients understand all the real estate lingo that comes up during the buying and selling process. DMAR’s A to Z of real estate features over 130 terms and is a great tool for you to share with clients - especially those first-timers dreaming of homeownership in 2021! Download Here

Back by Popular Demand | Showing Supplies Basket 
Our Showing Supplies Baskets have been restocked! They include all the gear you need to conduct safe and clean showings including face masks, shoe covers, nitrile gloves, hand sanitizer and more. Shop Here

Real Estate Mastery Sessions from DMAR [free video series]

To help you learn to adapt to real estate consumer trends we've launched a new Real Estate Mastery Sessions series just for you. Watch the first installment on marketing and business planning. Topics covered include video content, social media, Google SEM, business auditing, planning for 2021 and more. Watch Here

Industry Partner spotlight

Industry Partner Members: Step into the Spotlight!

To be featured, please submit a brief elevator pitch (roughly 100-150 words) highlighting your business and what services you provide. Please note, this should not be a bio. We are looking for what makes you and/or your business unique.

Please send your pitch along with your name, company name, contact info and a URL link (if desired) to

No strings attached - this is a FREE advertising opportunity!

Just for you

Three Tier Benefits - Drug Card America

As a member of DMAR, you also gain access to member-only benefits and services from the Colorado Association of REALTORS®️ (CAR) and the National Association of REALTORS®️ (NAR).

Drug Card America is a free pharmacy program designed to help lower the cost of some brand-name and generic prescription drugs. This discount prescription drug card may be used at over 62,000 pharmacies nationwide, including most major chains, such as CVS, Walmart, Walgreens, Target, Rite Aid, Kmart and more. This program provides savings of up to 60% on select generic prescriptions and up to 15% on select name-brand prescriptions.

Drug Card America is available to NAR members and REALTOR® Association staff with a NRDS ID. It’s easy to participate: there is no age limit, no income requirement, no waiting period, no pre-existing condition restrictions, and the card is immediately available for use upon sign-up.

Learn More


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